Household are making further £2,000 a month from their kitchen
A pair from Gloucestershire are making an extra £2,000 a month making and promoting pizzas from their very own kitchen.
Rachael, 57, and Elliott, 51, arrange their pizza enterprise CasaGees after the couple’s software program enterprise suffered successful from the COVID-19 lockdown interval.
Deciding to discover a option to capitalise on potential alternatives as a substitute, Rachael informed Express.co.uk: “We recognised during COVID-19 that there would be a huge market for restaurants or food outlets that could deliver food. Following a conversation in bed one morning, that’s what we decided to do.”
She added: “We set up a pizza business because many of our friends and family have been fed Elliott’s pizzas over the years and always said that we should sell them.”
Within the area of three weeks, Rachael and Elliott launched their pizza supply service, which runs two nights per week, and it didn’t take lengthy to develop into well-liked with the locals.
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Rachael stated: “It helps that we are in the software industry so could spin up the website and ordering system pretty quickly. The venture was pretty well supported by the local community straight away because we spent the three weeks documenting the process on our Facebook page.”
In the early days, Rachael stated the pair thought delivering 20 to 25 pizzas an evening was “amazing”, however now they’re making round 40 to 45.
Rachael stated: “We used social media to initially get the word out but we now have a number of marketing platforms in place, primarily Facebook ads, leaflets, neighbourhood cards, a loyalty scheme and a referral programme.
“Despite three competitors setting up in the same village over the last couple of years, our popularity hasn’t waned because we’ve built up great customer loyalty. We have lots of customers who have ordered over 50 times and one customer is close to 100.”
She added: “We love the fact that we also get Italian clients who like the pizzas and rave about them in our Google reviews.”
The couple had initially deliberate for the enterprise to final round three to 4 months. Rachael stated: “We are still here three years later and loving every minute of it!”
She continued: “Elliott, Papa Gee, loves making the pizzas as it’s a stress relief from the day-to-day world of coding. I, Mama Gee, love the interaction with the customers on the doorstep – we’ve even become firm friends with a few of them – and developing new marketing strategies. We have pared back our software business to four days a week to enable us to continue working two nights a week on the pizza business. It doesn’t really feel like work.”
Taking over from the couple’s two sons, the pizzas at the moment are delivered regionally by two native lads on bicycles.
Rachael stated: “I deliver further afield in our CasaGee branded car. We restrict our delivery area to just four miles so that we can ensure the pizzas are always delivered hot and on time. But people now come to collect from over 20 miles away.”
The hundreds of kilos price of revenue has offered the couple with added safety amidst the present price of dwelling disaster, in addition to the chance to fund “several holidays” and help the youngsters by way of their research.
Rachael stated: “The extra £2,000 a month has allowed us to do a number of things; buy our son his first car, go on several family holidays a year and support one son on his US football scholarship journey.
“These days, however, with the cost of living, it’s given us extra peace of mind to know that we can adequately cover these rises.”
But the work doesn’t cease there. Rachael stated: “We have lots of plans moving forward. We are looking at buying a trailer to be able to do local wedding and corporate events.”
The couple can be within the course of of making an internet pizza course to indicate different individuals the right way to make “make dough” in their very own kitchens with their “affordable” franchise model.