Twitter person provides up @X username to platform’s official account after 16 years

Jul 26, 2023 at 12:18 PM
Twitter person provides up @X username to platform’s official account after 16 years

An extended-time Twitter person has given up the @X username following Elon Musk’s controversial rebrand.

“Alls well that ends well,” mentioned the account, which now goes by @x12345678998765.

It has been on the platform since March 2007, lower than a yr after Twitter‘s preliminary launch.

The account relies in San Francisco, California, the identical metropolis as the corporate’s headquarters.

Its new title comes after Musk rebranded the platform to X, with the official @Twitter account now @X.

Other Twitter affiliated accounts have additionally modified their title, although the unique branding stays in locations, together with in cell apps.

One of the opposite accounts to have modified is @XBlue, changing subscription service Twitter Blue.

Musk has prompt he might tweak it once more to X Black.

‘Twitter title would not make sense’

The @X account has not posted because the rebranding, which has divided customers since it happened on Monday.

Musk had already made a number of main modifications since his $44bn (£38bn) takeover last October, together with paid verification and studying limits, and lengthy teased reinventing Twitter into an “everything app” known as X.

Defending the transfer, he mentioned the platform’s evolution means the original name “does not make sense”.

Musk, who needs tweets to now be generally known as “x’s”, posted: “The Twitter name made sense when it was just 140 character messages going back and forth – like birds tweeting – but now you can post almost anything, including several hours of video.”

The world’s richest man additionally needs to introduce a funds and banking system into X, which he appears to be modelling after China’s WeChat.

It combines options like messaging, textual content posts, sharing photographs, making funds, and enjoying video games.

Read extra:
Why rebranding Twitter will be an enormous challenge

A worker dismantles a Twitter's sign at Twitter's corporate headquarters building as Elon Musk renamed Twitter as X and unveiled a new logo, in downtown San Francisco, California, U.S., July 24, 2023. REUTERS/Carlos Barria
Image:
The Twitter signal is dismantled outdoors X’s San Francisco headquarters

Rivals make their transfer

While Musk rebrands Twitter, rival corporations are racing to take benefit as some customers and advertisers think about various text-based social media platforms.

TikTok, identified for short-form video, has added the power for customers to put up textual content updates.

The choice provides folks “another way to express themselves”, the Chinese-owned firm mentioned.

Meta’s Threads, which is unashamedly impressed by Twitter, additionally noticed an enormous replace on Tuesday that lets customers see a timeline solely made up of individuals they really observe.

It had been probably the most requested options since its launch earlier this month, which noticed it turn into the fastest growing app in history.

Until now, the one timeline had been generated by an algorithm displaying posts the person is perhaps inquisitive about.