Grammys boss Harvey Mason Junior says music ‘with AI-created parts’ is ‘completely eligible for entry’

Jul 04, 2023 at 6:31 PM
Grammys boss Harvey Mason Junior says music ‘with AI-created parts’ is ‘completely eligible for entry’

The boss of the corporate behind the Grammys has clarified the ceremony’s stance on the usage of synthetic intelligence (AI) within the music business.

Recording Academy CEO and President Harvey Mason Junior mentioned: “AI, or music that contains AI-created elements is absolutely eligible for entry and for consideration for Grammy nomination. Period”.

It follows new pointers, which mentioned that AI-only work was banned, and that “only human creators are eligible” for a Grammy, the world’s most recognised music award.

The new guidelines additionally said: “A work that contains no human authorship is not eligible in any category.”

The addition to the rulebook – which the Recording Academy mentioned was made in a bid to raised replicate the evolving music business – sparked a large number of headlines.

Music creators should additionally contribute to at the very least 20% of an album to earn a nomination. Previously, any producer, songwriter, engineer or featured artist on an album may earn a nomination for album of the 12 months, even when the particular person solely had a small enter.

Mr Mason Jr mentioned the Grammys, very like the music and efficiency business as a complete, was nonetheless coming to phrases with the brand new know-how.

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Further clarifying the Recording Academy’s stance, he mentioned: “What’s not going to happen is we are not going to give a Grammy or Grammy nomination to the AI portion [of a song].”

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An instance of this in follow could be a observe that includes an AI or voice modelling program performing the lead vocal – whereas it will be eligible in a tune writing class, it will not be eligible in a efficiency class.

If a tune was sung by a human in a studio, however the lyrics or observe was written by AI, the tune wouldn’t be eligible in a composition or a songwriting class.

Mr Mason Jr went on: “As long as the human is contributing in a more than de minimis amount, which to us means a meaningful way, they are and will always be considered for a nomination or a win.

“We do not need to see know-how change human creativity. We need to be sure that know-how is enhancing, embellishing, or additive to human creativity. So that is why we took this specific stand on this award cycle.”

FILE - Singer John Lennon appears during a press conference at the Hotel Americana on May 13, 1968, in New York. Mark David Chapman, the man who shot and killed Lennon outside his Manhattan apartment building in 1980 has been denied parole for a 12th time, New York corrections officials said Monday, Sept. 12, 2022. (AP Photo, File)
Image:
John Lennon’s voice was recreated for ‘the final Beatles report’ utilizing AI

Recent use of AI know-how by high-profile artists embody David Guetta’s Emin-AI-em and Grimes’s generative audio device which permits anybody to clone her voice.

Mr Mason Jr says the Recording Academy have undertaken in depth analysis, together with holding tech summits, and that AI conversations “really came to a head in the last six months.”

In June, there was outcry after Paul McCartney revealed “the last Beatles record” had used AI to extract John Lennon’s voice from an outdated demo tape.

Mr Mason Jr mentioned that whereas he did not know the total breakdown of the tune’s manufacturing, that from “early descriptions” of the observe’s creation, it “would be absolutely eligible [for a Grammy]”.

He additionally mentioned that whereas he cannot predict the long run, it will be doable that we may see songs at the very least partially created with AI nominated for a Grammy subsequent 12 months.

He mentioned: “People are using the technology. I’m imagining it’s going to be involved in a lot of records a lot of songs this year, so we’ll see if some of them get nominated or not, but I’m sure there’ll be some that will be submitted.”

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Much has modified for the reason that first Grammy Awards ceremony occurred in 1959, with a latest inflow of AI-generated songs, showing to characteristic the voices of a few of music’s largest stars.

Drake, The Weeknd, Michael Jackson, Kanye West and Ariana Grande have had their voices hi-jacked by the brand new know-how during the last 12 months.

Meanwhile, the ongoing actors’ and writers’ strikes occurring within the US each embody negotiation over the usage of generative AI, calling for extra safeguards to make sure that it won’t be used to switch them of their roles.

The 2024 Grammy Awards happen in Los Angeles on Sunday 4 February.