Financial institution holidays fail to spice up gross sales progress amid ongoing inflation worries

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ay’s trio of financial institution holidays didn't get customers spending as gross sales progress slowed to its lowest stage in six months, newest figures present.

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Total UK retail gross sales elevated by 3.9% final month, towards a decline of 1.1% in May 2022 and beneath the three-month common progress of 4.7%, in keeping with the BRC-KPMG Retail Sales Monitor.

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Food gross sales have been up 9.6% on a 12 months in the past, boosted by the coronation however nonetheless not sustained throughout the month.

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Meanwhile, progress in discretionary spending continued to tumble because the excessive price of dwelling squeezed households.

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The gloom continued for on-line retailers with simply 4 classes registering optimistic gross sales figures and complete gross sales down by 3%.

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There was trigger for some optimism, nevertheless, as brighter climate on the finish of the month led to a much-needed pick-up in summer season vogue gross sales, in addition to gardening and DIY merchandise.

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British Retail Consortium chief government Helen Dickinson mentioned: “With consumer confidence still recovering from record depths, and continued tightening of household incomes, we are unlikely to see substantial sales growth in the coming months.

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“But, with signs that inflation has possibly peaked, retailers are hopeful that confidence will continue to improve.”

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Paul Martin, UK head of retail at KPMG, mentioned: “Despite warmer weather, a national celebration and month of bank holidays, retailers saw pretty mild growth in May with sales figures up just 3.9% on last year, and lower than the 5% growth seen in April.

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“Retailers will be hoping that inflation levels in the wider economy continue to move in the right direction in order to boost much-needed consumer confidence.

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“The wild card for the retail sector remains uncontrollable food inflation, which shows little sign of coming down in the near future, and this is having a significant knock-on effect on non-essential spending.”

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Consumers are nonetheless paying shut consideration to their on a regular basis spending, and we're seeing rising issues round 'shrinkflation' within the weekly store

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Separate figures from Barclays present shopper card spending grew simply 3.6% year-on-year in May, down from April’s 4.3%, as Britons reduce on discretionary purchases to deal with mounting inflation and meals costs.

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However, May’s lengthy financial institution vacation weekends offered a welcome uplift to pubs, bars and golf equipment and the leisure sector, whereas each digital content material and takeaways loved their highest progress to this point this 12 months.

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Aside from the near-record 19.1% meals inflation, Barclays additionally discovered that grocery spending obtained a lift from the coronation financial institution vacation weekend and Eurovision.

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Spending on gasoline noticed its third consecutive month of decline, down 10.7% on final May, largely due to the drop in costs.

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Amid ongoing issues round rising meals costs, Barclays discovered that 65% of customers have seen that some merchandise are actually being bought in smaller bundle or portion sizes whereas costing the identical or greater than earlier than.

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The merchandise most incessantly cited as being impacted by ‘shrinkflation’ are chocolate, crisps, biscuits and snack bars.

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In response, a fifth of shoppers (20%) are switching away from merchandise which have been downsized by producers in favour of shopping for merchandise in bulk which supply higher worth for cash.

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Esme Harwood, director at Barclays, mentioned: “Consumers are still paying close attention to their everyday spending, and we are seeing growing concerns around ‘shrinkflation’ in the weekly shop.

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“Many are having to forgo discretionary purchases to offset rising food prices, with clothing and restaurants most impacted.

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“However, the growth witnessed at pubs, airlines and entertainment venues shows that Brits are still finding room in the budget to enjoy nights out and holidays.”

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