right here has been a 50% rise within the final 12 months within the proportion of kids attempting vaping, new figures present.

The information for Great Britain exhibits an increase in experimental vaping amongst 11 to 17-year-olds, from 7.7% final 12 months to 11.6% this 12 months.

Children had been requested if that they had ever tried vaping a couple of times, with the proportion roughly doubling in 9 years, from 5.6% in 2014 to 11.6% this 12 months.

Asked what they used, disposable vapes look like the e-cigarette of selection amongst children, whereas purchases of vapes are largely created from nook outlets.

It is against the law to promote vapes to under-18s however social media carries posts from youngsters exhibiting vapes and discussing flavours comparable to pink lemonade, strawberry, banana and mango.

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Experts have warned beforehand how the brand new era of disposable vapes referred to as “puff bars” – which include nicotine – have flooded the market.

This is borne out by the most recent survey, with Elf Bar being the preferred model of disposable amongst youngsters who vape, adopted by Lost Mary, Elux, Geek Bar and Crystal.

In 2021, present little one vapers had been least prone to vape disposables (7.7%) however in 2022 they grew to become essentially the most used (52%) and this has continued to develop to 69% in 2023.

The newest survey of two,656 children was carried out by YouGov in March and April for Action on Smoking and Health (Ash).

It might be submitted as a part of the Government’s name for proof on measures to scale back the variety of youngsters accessing vaping, whereas making certain e-cigarettes can nonetheless be utilized by adults who wish to stop smoking.

The new information confirmed there was no important change since final 12 months within the proportion of kids at the moment smoking (4.8% in 2022 and three.6% in 2023) or who say they at the moment vape (6.9% in 2022 and seven.6% in 2023).

When requested why they vape, 40% of children stated they only wished to provide them a strive, whereas 19% used them as a result of they wished to affix in with others, and 14% stated they just like the flavours.

Nearly three-quarters (73%) of children stated their first vape was given to them, two-thirds by a buddy, however for kids who at the moment vape, practically three-quarters (72%) stated they normally purchase their vapes, mostly from a nook store (26%).

Other locations the place vapes are purchased by youngsters embody petrol stations or petrol station outlets (9.4%) and on-line (7.6%).

When it involves consciousness of vapes being on sale, youngsters had been most conscious of promotions in outlets, up from 37% final 12 months to 53% in 2023.

Online consciousness has additionally risen (from 24% to 32%), whereas consciousness by way of buses stood at 11%.

Asked about on-line consciousness, youngsters who had seen vapes promoted on-line stated that they had seen them on TikTok (49%), YouTube (29%), Instagram (28%) and Snapchat (24%).

The proof is obvious, authorities must take sturdy motion to forestall the advertising and marketing of vapes to youngsters

Deborah Arnott, chief government of Ash, stated: “We need to stem the tide of child vape experimentation and the Government’s investment in a crackdown on illegal underage sales of vapes is a vital first step.

“But enforcement on its own won’t do the trick without tougher regulation to address the child-friendly promotion of these cheap and attractive products.

“The Ash youth survey demonstrates the rapid growth of instore promotion of vapes, using brightly coloured pack displays, reminiscent of cigarette displays from yesteryear.

“The evidence is clear, government needs to take strong action to prevent the marketing of vapes to children.”

Geoff Worsley, a father from Abergele, North Wales, whose change.org petition Stop Children Vaping – More Regulation Now has greater than 100,000 signatures, stated: “Parents like me up and down the country are calling on government to act to protect our children from vaping as well as smoking.

Regulations are needed to prevent vapes being openly sold in prominent positions within shops, in brightly coloured packaging and sweet names attractive to kids

“More funding for enforcement is a good first step but it’s not enough. Vaping is safer and better for smokers than smoking, but it shouldn’t be promoted to children.

“Regulations are needed to prevent vapes being openly sold in prominent positions within shops, in brightly coloured packaging and sweet names attractive to kids.

“We need tougher regulation to stop our children vaping and we need it now.”

Ash stated, nevertheless, that fears vaping is resulting in a brand new era hooked on nicotine usually are not justified by the proof so far.

It stated the info confirmed that a lot of the 20.5% of younger individuals who have ever vaped have solely vaped a couple of times, or used to vape, or vape lower than as soon as per week.

Some 1.8% of these polled stated they vape between each day and weekly and a couple of% on daily basis.

Most (63%) of those that have tried vaping a couple of times have by no means smoked, the info additionally confirmed. Yet most (71%) of present vapers have tried smoking.

Ann McNeill, professor of tobacco addictions at King’s College London, stated the info confirmed that too many smoking adults and youngsters consider vaping is greater than or equally dangerous as smoking.

“These misperceptions are likely to encourage children to believe that they might as well smoke as vape, and discourage adults who smoke but have never vaped from taking up the Government’s “swap to stop” provide (of taking on vapes as an alternative of cigarettes),” she stated.

“A well-funded communications campaign is needed to address these growing misperceptions.”

A Department of Health and Social Care spokeswoman stated: “It’s already illegal to sell vapes to children and we are exploring further ways to tackle youth vaping through our newly launched call for evidence, which will look at the appearance and characteristics of vapes, the marketing and promotion of vapes, and the role of social media.

“We also recently announced a new ‘illicit vapes enforcement squad’ – backed by £3 million –  to remove illegal products from shelves and stop them from crossing our borders.”

Liberal Democrat well being spokeswoman Daisy Cooper stated: “Vapes are a great aid to quitting smoking but efforts to market them to children are cynical and damaging to young people.

“We need tougher regulation on vapes, such as age warnings on packets, an end to toy-like advertising targeted at children, and a ban on the sale of single use vapes and free samples.”