FIFA President Gianni Infantino has been extensively criticised for saying girls footballers should "pick the right battles" within the battle for equal pay within the World Cup.
The man who holds essentially the most highly effective place in world soccer stated girls "have the power to convince us men what we have to do" - showing to put the accountability for motion at their toes.
The Women's World Cup attracts to an in depth on Sunday when England face Spain in the final in Sydney, Australia.
The Lionesses will likely be taking part in for his or her share of an elevated prize pot of 110 million US {dollars} (£86.1m) for this match.
This is greater than thrice than what was on supply for the 2019 Women's World Cup in France, however nonetheless considerably lower than the 440 million US {dollars} (£346m) awarded on the 2022 males's competitors in Qatar.
Speaking in Sydney forward of the match's conclusion, Mr Infantino stated: "I say to all the women, and you know I have four daughters, so I have a few at home, I say to all the women that you have the power to change.
"Pick the best battles. Pick the best fights. You have the ability to vary. You have the ability to persuade us males what now we have to do and what we do not have to do. You do it. Just do it.
"With men, with FIFA, you will find open doors. Just push the doors. They are open."
His feedback drew criticism from former Ballon d'Or winner Ada Hegerberg main the backlash on X, previously Twitter.
The Norway and Lyon striker wrote: "Working on a little presentation to convince men. Who's in?"
One X person stated: "Oh yes Gianni Infantino, isn't it just that easy for women to get equality. We should have just been convincing men. Thanks for telling us women that."
Another posted: "It's nice to know that we need to convince men that we deserve equality because according to Infantino they don't think we do. How is this man still head of FIFA?!"
One wrote: "He's in the wrong job." Another added: "Alternatively he could hold the doors open himself."
And it wasn't simply girls who have been angered by his remarks.
One male X person wrote: "Wow. Just watched #Infantino comments...so cringe and wrong in 2023. How is football so far behind the rest of the world. Scandalous that women have to 'convince' the men to make change."
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It shouldn't be the primary time the FIFA president has sparked controversy in the course of the Women's World Cup.
He left the competition after less than a week - after largely basing himself in Qatar for greater than a 12 months within the run-up to the boys's match.
Two months earlier than the ladies's occasion, Mr Infantino threatened he could also be "forced not to broadcast" the World Cup in Europe's 'huge 5' nations following what he felt have been "very disappointing and simply not acceptable" affords from broadcasters, although offers have been finally achieved.
He stated on Friday the Women's World Cup had generated greater than $570 million US {dollars} (£448m) in income and enabled soccer's international governing physique to interrupt even, regardless of elevating the prize purse.
Mr Infantino additionally stated equal pay on the males's and ladies's World Cups would solely be a "symbol" that will not "solve anything" if further improvement targets for the ladies's recreation aren't achieved.
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