Tennis prize cash row as Coco Gauff paid just like males’s doubles winners
Anger over the disparity of prize cash in tennis between the lads’s and girls’s sport has simmered once more after Coco Gauff gained the Cincinnati Open on Sunday. The American favorite beat Karolina Muchova 6-3, 6-4 to say her first WTA 1000 title and acquired round £355,000 for her efforts.
But within the males’s sport, Novak Djokovic walked away with greater than double that quantity following his enthralling comeback victory towards world No 1 Carlos Alcaraz. The Serb’s 5-7, 7-6, 7-6 triumph earned him a cool £796,800, dwarfing the determine collected by ladies’s champion Gauff.
The disparity was additional evidenced by evaluating the 19-year-old’s prize pot to that of the lads’s doubles winners. Máximo González and Andrés Molteni took house round £244,000 as a pair, simply over £100,000 lower than the ladies’s singles champion.
But the newly-crowned ladies’s doubles champions Alycia Parks and Taylor Townsend solely acquired £104,600 in whole for his or her success.
The chasm in prize funds between the 2 genders has been known as out on social media, however not everybody sees the disparity as a problem.
@ArefaSeleho tweeted: “I know okes are going to say ATP pulls more revenue because of ad, viewership blah blah blah but I want to see if Serena was getting paid like for like when she was dominating WTP in her time because viewership for WTP was peaking.”
@thebellower wrote: “It’s ridiculous and unjustified,” and @zaralouise93 added: “Both played best of 3 sets but look at that prize money difference. Not ok!”
But regardless of grumbles in regards to the clear hole in prize cash, many voices felt it was greater than justified, given the higher income introduced into the game by the lads’s sport.
Responding to a tweet from Myles David that broke down the event’s prize cash, @satish_faction wrote: “Maybe it’s also a good stats to provide how many people tuned on to their tv to watch the respective matches live.
“That comparability will present the place the promoting cash went which trickles right down to the general prize cash! The numbers will add up & change into self-explanatory.”
@WessenITC tweeted: “It’s basic math. The males drive ticket gross sales. It’s a enterprise. If individuals had been flocking to the occasion to see the ladies’s matches, the ladies would get the larger payout on the finish. Same for NBA and WNBA and just about all sports activities.”
@OBGInvestments added: “If the ladies introduced in the identical quantity of income, they might be paid the identical. If they introduced in additional income, they might be paid extra. How is it truthful to the lads for them to herald extra income however be paid equal?”
Djokovic has earned just shy of £6m in prize money this season alone, while women’s world No 1 Iga Swiatek has banked around £4m in on-court earnings in 2023.