High 10 issues Brits search for of their ideally suited automotive – together with heated seating

Sep 08, 2023 at 3:26 PM
High 10 issues Brits search for of their ideally suited automotive – together with heated seating

Many individuals do not know their Fiat from the Seat – however how do you fare?

Put your car knowledge to the test with this quiz on logos, physique fashion and nation of origin.

It comes after analysis of two,000 adults revealed 77 % assume MINI is a quintessentially British automotive producer – regardless of it being owned by German firm BMW Group since 1996.

And though 40 % imagine a automotive’s nation of origin is a vital issue of their decision-making when shopping for or leasing a automotive, 65 % had no concept that Kia is owned by an Asian firm.

While many had been unaware Polestar (87 %) or MG (88 %) additionally had an Asian mum or dad firm. 

It additionally emerged that whereas 75 % had been capable of appropriately establish the Tesla brand, simply 38 % had been in a position to take action for Polestar – regardless of being one of many high 10 best-selling electrical automobiles (EVs) within the UK.

Despite the dearth of name information, 93 % know exactly what they need of their automotive with parking sensors and sat nav excessive on the record of necessities.

And whereas 45 % wish to go all electrical, 77 % imagine an EV could be too costly to get behind the wheel of.

Alfonso Martinez, UK managing director at ALD Automotive LeasePlan UK, which commissioned the analysis and quiz, stated: “There are a lot of misconceptions out there about automotive brands, so it’s important to do your research to ensure you find the right one for you.

“This is particularly true when it comes to electric vehicles, where new and exciting brands are challenging conventional norms and bringing innovative solutions to UK drivers.

“This is helping drive competition in the UK electric vehicle market, which will in turn will bring down the cost of driving an EV for consumers.” 

The research additionally discovered 37 % of individuals on the lookout for a brand new automotive would see gadgets resembling heated seats or a heated steering wheel as a must have.

But it’s not all about consolation as 36 % wish to see enhanced security options that land a five-star Euro NCAP ranking earlier than making their determination.

The hottest kind of automotive amongst these on the lookout for a change was the standard hatchback (42 %), adopted by a 4×4 or SUV (30 %).

And after the summer season we’ve skilled within the UK – unsurprisingly solely 14 % would go for a convertible.

Of those that would think about going electrical, the primary driver for this may be to scale back air air pollution (56 %).

Nearly half (49 %) think about electrical automobiles the ‘future of driving’, and for these searching for a extra peaceable motoring expertise, 36 pecent like how quiet they’re to drive.

It additionally emerged Tesla (61 %) is the model most related to electrical automobiles, adopted by Polestar (15 %), a subsidiary of Volvo.

Third on the record was Nissan (14 %), with Toyota and Hyundai (13 % and 10 %) making up the highest 5, in accordance with the OnePoll.com figures.

Martinez added: “These research findings show that drivers know exactly what they want in a vehicle.

“Therefore, automotive manufacturers need to continue to design cars that meet these needs – but also pre-empt drivers’ future needs as well.

“This, of course, means focusing on zero emission technology and universal access to sustainable mobility.”